Our services

What Service We Offer

Apex research solutions fully subscribes to global quality standards, and is committed to delivering the highest data collection standards that are summarised in below roadmap.

Product Testing

Product testing, also called consumer testing or comparative testing, is a process of measuring the properties or performance of products. The theory is that since the advent of mass production, manufacturers produce branded products which they assert and advertise to...

Usage, Habits And Attitude

This is a type of survey that aims to 'understand a market' and identify growth opportunities by answering questions on whom to target, with what and how. This fundamental type of study is useful for identifying the linkages among usage behaviours...

Customer Satisfaction Surveys

Customer satisfaction is at the core of human experience, reflecting our liking of a company’s business activities. High levels of customer satisfaction (with pleasurable experiences) are strong predictors of customer and client retention, ...

Retail Audits

As the retail market continues to grow around the world due to increased income, awareness, accessibility and lifestyle changes, it is important that businesses develop tailored strategies for their markets.

Retail Census

These are conducted to measure the size and characteristics of the universe. These estimates, which are updated on a regular basis, are used to:
• Identify different outlet types and quantify number of outlets in a...

Trade Scan

This is a one-off dipstick market assessment study undertaken to determine the status of a product and categories in the market.
A trade scan/ Retail dipstick measures the off take of a particular category ...

Consumer Panels

A consumer panel is a group of individuals selected to provide input on products and services for research purposes. Consumer panels are a useful technique to gather feedback, test hypothesis, discover behaviours and gain insights in a controlled method. The activities of consumer ...

Social Research

It is a methodical gathering of social data from a sample of the target population through standardized interviews or questionnaires. This will normally be carried out for government departments, regional authorities, and research institutes.This type of work usually involves a complex ...

Business To Business Research

A B2B survey stands for business-to-business and is targeted towards business professionals or those with working occupations. Professionals or businesspeople are interviewed at their place of work on surveys that are usually about an aspect of their daily work or business.

Brand Awareness Survey

This measures a company’s target market’s awareness of their brand. By also capturing key demographic data, the survey enables detailed analysis of how consumers view your brand...

Mystery Shopping

Mystery shopping is the methodology used to measure sales quality and improve customer service. A pretend customer (the mystery shopper) has to verify if the store or brand complied with certain standards.

Concept Testing

A concept test is a research method wherein you get customer feedback about a new product before it launches. A concept test survey, as its name implies, is a survey that utilizes a concept test.

Our strength

Collaborative engagement of the team and continuous training and capacity building are key in keeping our field teams enthusiastic and motivated. The company is fully equipped to continue building capacity of the team at all levels

Why Choose Us

Our Quality services.

Data quality is the fundamental that underpins measurement validity and market understanding and insight.

Apex research solutions fully subscribes to global quality standards, and is committed to delivering the highest data collection standards that are summarised in below roadmap

INDUSTRY

Agriculture
Construction
Dairy
Education
Energy
Financial Services
FMCG’s

Healthcare
Pharmaceuticals
Insurance
Public Sector
SME
Telcos & ICT
Water & Sanitation

How We Work

Find The Right Consulting Can Help Your Business

We have a team of young and dedicated team of executives, field coordinators and supervisors, who strive at excellence in every project we undertake

We Are Leading in Consulting Services

Solutions For Small & Large Business

Guidence From Our Expert Team

Learn From Customer Feedback

If You Need Help, Get A Consultation

Needs Experience Business Consultant? Book Now

With a national reach, we can offer service across all regions of Kenya and Uganda. We can execute research in almost all the local languages, and we have capacity to develop a support structure in areas that will require different languages.

Head Office - Nairobi

Uganda Office – Kampala

Our Clients

Meet Our Clients

We are innovative and our communications landscape is dynamic, and we driven to constantly keep abreast of the latest global trends so that we are adapting with speed to innovate and be able to offer the best to our clients.